IDT Canada
IDT keep people in contact throughout the world, especially those that are under-banked or migrant. We felt that this thought was not being conveyed powerfully enough through their literature, so a visual metaphor was adopted. We created monochromatic layouts and warmed-up areas, especially those that were significant ‘enablers’, to highlight this message and draw attention their products and services.
This leaflet followed the lead of the main brochures we produced, utilising panoramic imagery, sensitively retouched.