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Designing and developing unique and memorable brand identities and marketing material.

If you’re an advertising agency, design studio, or marketing professional, in need of original creative support, get in touch.

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Equatel brand

It’s not often you get an opportunity to be part of something that could really make a difference to peoples lives.

Equatel designed and manufactured a suite of robust public hardware devices that allow people who don’t have a bank account, mobile phone, or computer, the means to be able to get online, communicate and handle money, without electricity and up to 34km from a GSM base station. All with just a sim card and a pin number.

I named the products (Talk™, Touch™, Pay™ and Control™), created a visual brand identity for the company, an event banner, product literature, slide deck and a ‘flipping book‘.

The logo is representative of equality through telecoms, with the two ‘E’s coming together to form an equals symbol within a dialogue icon. Which I echoed in text blocks and cut-outs within their collateral.

But the star of the show in this identity is the presence of a horizon (or horizontal line on secondary surfaces). That continuous division that separates us. We all see it, but many are deprived of experiencing what’s on the other side of it: Knowledge, healthcare, Love… And my empowering strap line for this brand:

“It’s your world.”

Karori Residents’ Association

Advertising, Brand, Brochures and leaflets

Karori Residents’ Association

Advertising, Brand, Brochures and leaflets

Greeting cards

Greeting cards

Greeting cards

Greeting cards

Equatel sector pull-ups

Brand, Exhibition, Print

Equatel sector pull-ups

Brand, Exhibition, Print

The Female Sports Agency

Brand

The Female Sports Agency

Brand

IDT Congratulatory ad

Advertising

IDT Congratulatory ad

Advertising

IDT Quality Mark

Brand

IDT Quality Mark

Brand

Net2phone rebrand

Brand

Net2phone rebrand

Brand

Equatel brand

Brand, Exhibition, Print

Equatel brand

Brand, Exhibition, Print

Riverside Youth Band recruitment

Advertising

Riverside Youth Band recruitment

Advertising

IDT Grow campaign

Advertising, Brand, Exhibition

IDT Grow campaign

Advertising, Brand, Exhibition

Massive Tease

Apparel

Massive Tease

Apparel

O2 Guru ‘Stuck’ banner

Point of sale

O2 Guru ‘Stuck’ banner

Point of sale

IDT – Big is best

Advertising

IDT – Big is best

Advertising

Equatel sector imagery & pop-up

Exhibition

Equatel sector imagery & pop-up

Exhibition

IDT Africa

Brochures and leaflets

IDT Africa

Brochures and leaflets

IDT ITW 2015 Exhibition

Brochures and leaflets, Exhibition

IDT ITW 2015 Exhibition

Brochures and leaflets, Exhibition

IDT SIP Trunk brochure

Brochures and leaflets

IDT SIP Trunk brochure

Brochures and leaflets

O2 energy saving emails

Direct Mail

O2 energy saving emails

Direct Mail

IDT Canada

Brochures and leaflets

IDT Canada

Brochures and leaflets

O2 Guru Stuart

Direct Mail

O2 Guru Stuart

Direct Mail

Airwave thank you cards

Direct Mail

Airwave thank you cards

Direct Mail

O2 Leaving

Brochures and leaflets

O2 Leaving

Brochures and leaflets

East Anglian Air Ambulance

Advertising

East Anglian Air Ambulance

Advertising
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